RaceControl's motorsport CRM helps race teams record sales leads and track their progress alongside partner relationships. It is part of the same team workspace used for drivers, cars, events and operational records, with access controlled by team administrators.
01
What can a race team manage in the CRM?
The sales CRM and partner directory cover different parts of a team's commercial work. Keep prospective business in the sales pipeline and use partner records for established relationships.
Record sales leads and contact details.
Track a lead's stage and progress in the sales pipeline.
Keep partner and sponsor relationships in the team's partner directory.
Use the team's financial area for financial records, subject to its access permissions.
02
How does commercial work sit alongside racing operations?
Commercial records share a team workspace with race calendars, driver records, vehicles, staff and documents. This does not mean every record is automatically linked or that every staff member can see commercial information.
Keep team operations and commercial records in one platform.
Choose which modules a team has available.
Use staff roles and permissions to control access.
Maintain a separate workspace for each race team.
03
Who can use the motorsport CRM?
The platform owner enables modules for each team. Team administrators assign staff roles within those available modules. A commercial staff member's access can differ from an engineer's or instructor's.
Team administrators assign roles.
Access depends on the team's enabled modules and the user's permissions.
Public visitors cannot browse a team's leads or partner records.
Questions
Common questions
Is RaceControl a CRM or a race team management system?
It is a race team management system with a sales CRM and partner directory. Teams can also use operational modules for calendars, results, vehicles, drivers, staff, documents, finances and engineering records.
Does the motorsport CRM automatically send marketing campaigns?
This page describes lead records, pipeline progress and partner management. It does not promise automated marketing campaigns or third-party CRM integrations.
Can all staff see the sales pipeline?
No. Access depends on enabled team modules and the permissions assigned to the user's role.